In China, IKEA has a very hospitable policy regarding its furniture — Visitors are more than welcome to try it out as thoroughly as they want even if they have no intention of buying. And how does own try out a bed?
By sleeping in it, of course.
So as the summer heat drives people to the air conditioned places like IKEA, where more and more tired customers are taking advantage of the “open bed” policy, or “open couch” in some cases.
– via twentytwowords.com